In this inaugural episode of Branding Business, RiechesBaird founders Ryan Rieches and Ray Baird join fellow principal Alan Brew in discussing the show’s launch and future. Also in this episode, the trio look at some of the most current and pressing matters in the world of branding and brand strategy. From BP’s five minutes of shame to the outlook of the market in 2011, these gentlemen share their knowledge of branding in this new medium. Please be sure to leave a comment to share your thoughts on these issues or the show as a whole. And tune in for our next episode when Ryan will be speaking with two founders about starting a company (and a brand) from nothing more than an idea.