The Leading Brand Strategy Agency Dedicated to Building B2B Brands

Stephen Cheliotis

Senior Brand Strategist

Stephen is a leading brand consultant and commentator who brings a wealth of experience in brand and market evaluations and in providing strategic marketing and business counsel to senior management of our EMEA clients.

In addition to his role as brand strategist at BrandingBusiness EMEA, he serves on the board of The Centre for Brand Analysis (TCBA) and chairs the UK Consumer Superbrands®, Business Superbrands® and CoolBrands® Councils, and is acting attaché to Monticello, the global advisory firm that helps clients harness disruption and business change.

Stephen has worked on major B2B and B2C brands. These include the Virgin Group, American Express, Coca-Cola, Microsoft, Barclays, Shell, Motorola, Purina, Tetra Pak, Dermalogica and Grant Thornton.

He is also a regular guest speaker and also comments on branding and marketing issues for the international media, frequently guesting on CNN, the BBC and Sky news among others. Stephen is a Visiting Professor at the London Metropolitan University Business School and Course Patron of their MSc in Brand Management.

In 2010 Stephen was awarded the Global Award for Brand Excellence by the World Brand Congress, an award given in recognition of his contribution to the industry.